Vacation SafeGuard CEO Duane Lee Appointed to CVOA Board of Directors
Duane Lee, CEO of Vacation SafeGuard Limited (VSG), the exciting 100% Loyalty Cash Back Program for the vacation ownership industry is honored to have accepted a position on the Board of Directors of the Canadian Vacation Ownership Association (CVOA). Lee’s appointment was announced during last month’s VO-Con ’18 Conference held in Blue Mountain, Ontario, Canada.
The CVOA is Canada’s only association dedicated to representing the needs and interests of the vacation ownership and resort development industries in Canada. For almost 40 years the CVOA has brought together industry leaders to maintain the highest ethical standards possible in the timeshare and resort development industry. The CVOA has continuously been an organization that provides exceptional B2B networking opportunities for members and educates consumers about the many aspects of the industry. The CVOA has aligned themselves closely with other organizations such as ARDA, CARE, and AMDETUR.
Lee, along with 11 other industry professionals, will provide their knowledge and expertise in order to aid the CVOA in continuing its organizational efforts, and for it to grow as an association that promotes education and transparency in the vacation ownership industry.
“It is an absolute privilege to serve on the board of such an outstanding organization comprised of so many leaders and industry professionals. Being a proudly Canadian company and serving on the board of the Canadian association that serves our industry is an honor. I am looking forward to the many innovations and industry insights this organization will undoubtedly spearhead for both Canada and the many other countries represented on our board and membership,” stated Lee.
Lee has been a veteran of the hospitality and resort development business for over 20 years specializing in implementing marketing programs for golf, ski, and marina resorts throughout the Caribbean, Panama, Europe, and the United States. In early 2017, Lee co-founded and launched Vacation SafeGuard with two industry partners and was named CEO of the company in July of 2018.
During VO-Con ’18, Vacation SafeGuard was also honored with the CVOA’s coveted Cornerstone Award. For the past six years, this award has recognized industry innovators who have seized an opportunity to engage the marketplace in compelling ways and who are striving to make a positive impact in the vacation ownership industry.
Based in Toronto, Ontario, Vacation Safeguard provides a highly customizable 100% loyalty-based cash back program to vacation ownership operators who want to offer its current and potential members the opportunity to receive all of their original purchase price back if they stay active in the club for a set period of time. Unlike other cash-back programs, Vacation SafeGuard is based on a financial model that requires no breakage, and it is backed by Canadian-based insurance brokerage and financial institutions. In addition to being an ideal closing tool, Vacation SafeGuard’s flexibility and customization also provides opportunities for members to upgrade early and to extend their membership, while still receiving 100% of their purchase price back at the end of the term.
For more information about VSG please visit: http://intuitionbrandmarketing.com/safeguard
About Vacation SafeGuard
Vacation SafeGuard Limited (VSG) is a one-of-a-kind service provider in the direct sale industry. With its unique Cash Back Program, VSG is an industry leader in consumer protection. Clients who buy products and programs from affiliated companies have the option to receive 100% of their full purchase price back after a specified term. Headquartered in Toronto, Ontario, VSG’s 100% Cash Back Program is fully protected by insurance.
For more information, visit https://www.vacationsafeguard.com/
About CVOA
CVOA is Canada’s only association dedicated to representing the interests of the vacation ownership, timeshare and resort development industries. Since its founding in 1980, the organization has become Canada’s preeminent industry association representing all forms of vacation ownership. CVOA membership is a community of active industry leaders committed to promoting and maintaining a high standard of ethical conduct within the Canadian vacation ownership industry, creating B-2-B and networking opportunities between Members, and educating consumers as to the benefits of vacation ownership.
For more information, please visit www.CanadianVOA.org
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